June 11, 2019
Ah, the summer days. An opportunity to slow down and catch one's breath. To go fishing in the afternoons. To just...chill. For others maybe, because we have a ton of work!
But we also have life and work balance. Which is why during these months the newsletter is coming out every three weeks. And why I have some vacation time coming up. But worry not, we also have some interesting stuff going on.
Spin Church experiment closes
If we judge something a success or a failure only by the prescribed outcome we were seeking at the start, then I think this was one that we tried and it simply did not work. We know …
I think what we found here is that those who are getting their spirituality from fitness are going to keep getting that spirituality from THE WAY THEY CURRENTLY DO and something new is just not of interest. (So maybe having a Christian spin studio where the Christian message is just part of the DNA of every class might work.) For those to whom this was a “curiosity” thing, it just wasn’t of enough value in the end.
We could iterate and try to save something from this, but I don’t know that we have a reason to do so. Even if we were able to get people to actually go to a class, my guess is that they would simply go for a few and then stop.
So, I think that in the end, it was a “cool” idea but there was no there, there. But there is a lesson here: engage potential users in the development cycle. And you can bet that this will be a way we do more things going forward.
As always, stay tuned!
The Rev. Lorenzo Lebrija is the founding director of the TryTank Experimental Lab.